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SEO (Search Engine Optimisation) |
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 Search Engine Optimisation is critical to all online marketing strategies. SEO (Search Engine Optimisation) is the process of managing and continually modifying a website to make it compatible with the many different search technologies used by different search engines. This helps both the website owners, who see an increase in traffic from search engines, as well as the search engines themselves, who see an improvement in the quality of the search indexes as a result of the optimisation process. More importantly, it helps search engine users by helping to provide better, more accurate and consistent search results.
 Website Evaluation
Create Online will evaluate your current website and provide you with a comprehensive report detailing your current rankings with the major search engines and provide recommendations on how to improve your rankings. This service costs only $95 (excl GST) and is refunded if you decide to use either Level 1 or Level 2 of our Search Engine Optimisation service.
Search Engine Optimisation service
Our SEO (Search Engine Optimisation) Service is tailored to meet the needs of your business. We offer two levels of optimisation, dependant on your budget, goals and requirements.
- Level 1 Optimisation
This service offers an affordable way of optimising your website . This service is ideal if you need a way of boosting your website traffic without paying for expensive advertising. It provides a great return on investment with website visitor statistics usually between 30%-50% higher.
This service costs only $295 (excl GST).
- Level 2 Optimisation
This service provides immediate results to drive traffic to your website. We get results! Your entire website is evaluated and optimised. It provides a great return on investment with website visitor statistics usually between 80%-100% higher. This service includes:
- Full research of your current position in the marketplace
- Full SEO (search engine optimisation) of your website; HTML and copy
- Monthly monitoring and website ranking report
- Monthly optimisation and resubmission based on each report.
Benefits:
 Higher search engine ranking/positioning
Marketplace dominance
Higher competitive advantage
Higher quality, more interested site visitors
Increased acquisitions, leads and opportunities
Launching your Search Engine Optimisation campaign is straightforward (the complicated part goes on behind the scenes). There are 3 major stages involved:
Stage 1 - Research
Understanding user's searching habits within your market is a key issue. We identify how big your online market is, what keywords users are using to find your products or services, and whether common misspellings exist, or using regional spelling variations is an issue. We also identify who your online competitors are and how well are they doing, what search engine listings your website currently has and whether technical site issues exist that may prevent your site from being listed.
Stage 2 - Optimisation
Each website is unique, so this is the difficult part. Each page is painstakingly optimised based on the determined key phrases for that page. If you site is contained within a CMS then we sort out any technical aspects to enable each page to be SEO'd, then optimise the content accordingly. Please note that in order to monitor the success of our optimisation, we ask that all content changes to your site be approved by us for a 3-12 month period.
Stage 3 - Monitoring
Immediately after stage 2 is complete, we monitor your website progress and continue to do so over the following 12 months and ensure that it is successfully and consistently obtaining higher rankings and/or greater traffic.
This service starts at $1495 (excl GST). Pricing is dependant on modifications that may need to be made to text (copy) within the website and/or technical modifications to the site structure. To determine the state of your current website, we can carry out a Website Evaluation and provide recommendations and a quote for the costs involved.
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